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The Springfield Irish Festival Association is pleased to welcome Springfield native Jay Nicholson as Grand Marshal of the 33rd annual Springfield St. Patrick’s Day Parade, Saturday March 16th, 2013. Many parade goers will recognize Jay Nicholson, as he and his green 1964 Cadillac De Ville have been staples of the parade since 1987, the first year the owner of The Nicholson Agency advertising firm was asked to drive radio personalities in the parade. In 1995, Jay Nicholson became the Springfield Irish Festival Association unO’fficial-O’fficial Green Chauffeur, and has led the parade presenting our Grand Marshal to revelers on the route ever since. This year, someone else will drive as Jay will be busy waving from the top of the back seat. Jay Nicholson graduated from Springfield’s Parkview High School in 1974, and upon graduation from college in 1979, landed a job with Noble and Associates, now the Midwest’s largest ad agency. Jay formed the Nicholson Agency in 1982, and co-founded Money Music Incorporated (producing musical images through sonic branding) in 2004. Throughout his career in advertising, Jay Nicholson has earned over 500 National, regional and local awards for his ad work including a great number of Gold and Silver Addy awards. Jay was Silver Medalist in the 1990 Radio Best National Awards competition, and recipient of the 2012 Silver Medal Award from the American Advertising Federation. The 2013 Springfield St. Patrick’s Day Parade Grand Marshal traces his lineage to one Thomas Nicholson, who immigrated to Virginia, where he was patented 1000 acres of land, in 1732. Jay Nicholson says “It’s unclear whether my family originally migrated to Ireland from England, or to Scotland from Ireland. My father, now age 93 claims as a child he knew his great grandmother, and she maintained the Nicholson family heritage was Scotts-Irish”. |
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